UDC Advertising Policies, Rates, & Specifications
UDC Focus Newsletter offers complete ad design facilities for you. All advertising is subject to the editor’s approval before publication. Send all advertising materials to Dog Show Art, UDC Focus Newsletter, 571 Blue Star Court, Traverse City, MI 49684.
No advertisement will be published until the UDC Treasurer receives and verifies the payment. US Funds Only. Ads cannot be canceled after the deadline. No refunds for published advertisements. MasterCard and Visa accepted.
Pay by check or money order payable to UDC, mailed to:
Treasurer
United Doberman Club
2800 Perry Lane
Austin, TX 78731
Please mark UDC FOCUS AD and INDICATE THE MAGAZINE QUARTER on the memo line of your check!
OR
Pay by credit/debit card or bank draft using PAYPAL
We offer a 10% discount for prepaid yearly contracts (4 insertions).
NEW! Tracking Special - We now reward EARLY submission of advertisements and payment by offering a 10% discount on the total price of your advertisement if you purchase an advertisement and provide all necessary copy and artwork for the advertisement in correct format to the editor-in-chief by midnight 14 days prior to the stated deadline for the magazine issue. Print ready ads and photos must be submitted at a resolution of 300 DPI or higher!
UDC FOCUS Ad Sizes & Rates
| BLACK & WHITE ADS CAMERA READY | |
|---|---|
| Front Cover (8½ W x 11 H) | $185.00 |
| Back Cover (7½ W x 8¾ H) | $185.00 |
Inside Front Cover (Full Page Only) |
$160.00 |
| Inside Back Cover (Full Page Only) (8½ W x 11 H with bleeds) (7½ W x 9¾ H without bleeds) |
$160.00 |
| Full Page (7½W x 9¾ H) | $105.00 |
| Half Page (7½W x 4¾ H) | $70.00 |
| Quarter Page (3½ W x 4¾ H) | $50.00 |
| Business Card Ad (3½ W x 2 H—No Photo) | $25.00 |
| COLOR ADS CAMERA READY | |
| Front Cover (8½ W x 11 H) - Includes up to 1/2 page bio with 1 B & W photo | $500.00 |
| Back Cover (7½ W x 8¾ H) | $450.00 |
| Inside Front Cover (Full Page Only) (8½ W x 11 H with bleeds) (7½ W x 9¾ H without bleeds) |
$400.00 |
| Inside Back Cover (Full Page Only) (8½ W x 11 H with bleeds) (7½ W x 9¾ H without bleeds) |
$400.00 |
| Inside Color Page (7½ W x 9¾ H) | $355.00 |
| DESIGN AND LAYOUT - BLACK & WHITE AND COLOR | |
| Full page | $40.00 |
| 1/2 page | $30.00 |
| 1/4 Page | $20.00 |
| Each Photo | $10.00 |
UDC Advertising Specifications
Camera Ready
All “Camera Ready” ads must be of equal quality as displayed in UDC Focus Newsletter. “Camera Ready” ads must be of correct size and typeset. To insure equal quality of pictures, photographs should be made into 133 lines per inch film halftones, or 100 lines per inch PMT halftones.
Color Requirements
- All color ads must be set up in Cyan-Magenta-Yellow-Black (CMYK)* values.
- Change any pantone colors to CMYK*.
- 4-color advertisers should supply a set of offset progressive proofs clearly marked “Final–follow for color”. This should include a copy of all CMYK* color breaks. Cromalins, Fujiproofs, Matchprints and approval proofs will also be accepted.
- *NOTE: If file is not set at CMYK values, the ad will run in black and white.
- Electronic files are acceptable. Please refer to Digital Specifications.
Digital Specifications
- Supply ads in one of the following file formats: InDesign, Illustrator, Photoshop or Adobe Acrobat PDF.
- Artwork and photos must be placed in the file at 100%, 300dpi as a tiff or eps file.
- Include copy of all linked graphics files. DO NOT rename graphics files after linking.
- Include a copy of both printer and screen fonts. Adobe fonts are preferred. TrueType fonts will not be accepted.
- Dog Show Art cannot be held responsible for files that have been formatted incorrectly.
UDC Photographs for Ads and Articles
- All photographs must be of good quality. To receive your photo back after being printed, you must enclose a return address; otherwise all photos will be kept on file at Dog Show Art.
- Do not write on the back of the photo itself; tape to the back of the photo the name of the dog plus your name and address. Article photos should be assigned a numeric title with corresponding text as typed copy identifying subjects of photo.
- Do not cut your photographs—indicate the sections you would like cropped out on a photo copy.
- Please provide photos with good contrast that are in sharp focus.
- Digital photos should be sent without editing. Do not crop, resize or resave to a larger resolution in a photo-editing program.
- Scanned photos should be at 100%, 300 dpi, tiff or jpeg.
- When mailing photos, mark the outside of envelope “photos–do not bend”.
- Please provide ad copy electronically (via e-mail) or typewritten, (do not use all capital letters!) clearly indicating what you want in the ad, include the correct spelling of names, and state the size of ad you would like.
Dog Show Art cannot be held responsible
for any errors caused by missing
or incorrect files or information.
If there are any questions, please call us
at (231) 943-4626.